Our new client, a financial solutions company, wanted to attract new clients from their local area in New York - Brooklyn, Queens, Staten Island and were specifically interested in our mailing services. They had done a bulk postcard mailing last year with a different company, however it was not successful. We decided that it would be more effective to mail a personal cover letter from the company manager and a double sided flyer about the business. Our copy writer helped write the letter with a clear message. Our graphic designer produced a modern flyer which displayed the facts, statistics and benefits of the company. Our data specialist compiled a targeted mailing list for the campaign. Our mailing house completed the mailing and took it to the post office. US Presort is a one stop shop for design, data solutions and direct marketing strategies. We customize our mailing pieces based on the type of business and message. Our client was happy to complete the project in one place from start to finish. Compared to the bulk postcard mailing in the previous year, our mailing boosted the response rate by 60% and ROI by almost 37%.